Author Guide to Choosing Newsletter Titles

There's more to newsletter marketing success than providing great content!

To build a successful newsletter-based customer acqusition and customer retention program, your newsletter needs a strong title that "packages" your contents.

During this 1-hour recorded teleseminar, I review a 3-step process for selecting & editing newsletter titles.

You'll learn how to package your newsletter's contents into an attention-getting incentive that will appeal to your market's desire for helpful, relevant, and useful information. You'll also learn the importance of a tagline.

During the call, I described dozens of "core words" that you can expand into compelling newsletter titles and desirable sign-up incentives.

Free downloads for members

Download the recording of the call.

Download the handouts which include note-taking sheet, article, and worksheets.

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