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Here's what Published & Profitable readers and subscribers are saying ...
Your step-by-step path took the "someday" out of my, "Someday I will write a book."
William Pearsall
Belleue, WA M&A
...fantastic and inspiring, just the kick in the pants (and action plan) I needed.
Debbie Weil
Author, Corporate Blogging Book
I've just moved "write a book" from my dream list to my to-do list. Now I know I can translate my knowledge into additional sources of income and credibility for my practice.
David Woods
Creating Key Clients
Roger's structure, process, and insight can help you transform your knowledge and expertise into a practical and profitable book.
Ross Allen
Inventor
Takes the work and uncertainty out of writing by showing how planning, structure, and promotion, make it easy to translate ideas into career enhancement and dollars.
Thom Hartmann
Psychologist and futurist
I never thought I could successfully write and promote a book. Now, I know I can and I will.
Steve Zaboji
Balaton Marketing |
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Ideas, tips, and tools for planning your book publishing success
Resources for planning your way to book publishing success Successful books are not "written" as much as they are planned. The ability to write, by itself, is no guarantee of success. Well-intentioned authors who write the wrong books, i.e., books that readers aren't interested in buying or that duplicate existing books, are setting themselves up for disappointment. "Big 4" planning questions The resources in Step 1 provide you with the information you need to create a strong foundation for your book publishing program. When you're finished with this step, you'll have answered the 4 critical questions needed to move forward in the right direction. Here are the 4 biggest planning questions that we help you answer:
- What are your writing goals? Start by analyzing why you want to write a book and how you expect to benefit from your book. For most business and career-oriented individuals, a published book is a tool to achieve specific goals. To succeed, you have to identify those goals so you can make decisions based on achieving your goals.
- Who are your intended readers? Next, identify your intended readers, their characteristics, and their goals. You need to know whom you're writing for so you can write a book that they want to read! This involves identifying the characteristics of your most desired readers, and the problems they want to solve and the goals they want to achieve.
- What is your book about? It's important that you begin to identify the topic, or focus, of your book as soon as possible. We'll show you how to analyze existing books on the topic and search for "the book that hasn't been written yet," a uniquely-positioned book that satisfies both your goals and your reader's goals.
- Which publishing option is best for you? In order to avoid later frustration, it's important to choose the publishing option that works best for you, taking into account both your goals and your resources.
Once you have answered the 4 above questions, you'll be ready to move on to the writing stage which involves choosing the right title for your book and organizing your book's contents. Preview Here are a couple of planning resources you can preview in Published & Profitable's Sample Contents Area. Moving on Once you have answered the 4 above questions, you'll be able to move on to the writing stage which involves choosing the right title for your book and organizing your book's contents.
Members enjoy instant access to dozens of resources Join Published & Profitable and enjoy instant access to the more than 50 planning-related articles, assessments, examples, worksheets, and expert interviews listed below. Join today!
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Book Title Ideas for Self-Publishing Success
Get a new perspective on choosing title for self-published books and ebook by reading this special Published & Profitable report. You'll learn the characteristics of successful titles and how to choose the right title for your book or ebook. . . . Keep Reading
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Tips for Preparing a SWOT Analysis of Your Proposed Book
One of the most common business planning techniques is to analyze a project from a SWOT perspective. SWOT refers to Strengths, Weaknesses, Opportunities, and Threats. Since writing a book is to closely related to your firm's profitability, it makes sense to analyze proposed titles from a SWOT point of view. . . . Keep Reading
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Author Guide to Building Cash Flow
Most authors agree that cash flow is continuing challenge. Learn a 3-step program for smoothing our your cash flow by choosing the right types of products and services. Included are a 1-hour audio plus worksheets and dozens of resource links. . . . Keep Reading
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Author Decision-Making Worksheet
Book publishing success is based on making the right decisions at numerous points in the author's journey from idea to published book. Often, decisions are best decided on an "either-or" basis. You'll be using the Author Decision-Maker Worksheet over and over again. . . . Keep Reading
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Author Cash Flow Planning Worksheet
Authors should carefully analyze the cash flow implications of their publishing choices. The Author Cash Flow Planner Worksheet help you not only identify how much money is going towards you, and away from you, but when it's going to flow. . . . Keep Reading
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Author Influence & Control Worksheet
How much control and influence do you want over the numerous creative and marketing decisions involved in publishing your book? Use the Author Influence and Control worksheet to identify your preferences before signing a book publishing contract. . . . Keep Reading
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Evaluating Competing Book Titles Worksheet
Download and print-out as many copies of the Evaluating Competing Book Titles worksheet as you need while analyzing existing books in your field. Fill out a copy for each important book. These worksheets will help you plan and write our book proposal. . . . Keep Reading
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Searching for Competing Book Titles Worksheet
Research into existing and competing titles is an important task during the planning stage. The Searching for Competing Titles worksheet helps you identify existing books and paves the way for showing how your book will be different when you write your book proposal. . . . Keep Reading
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