What authors need to know about book covers

Feb 08, 2008

Book covers must sell your book at every step of the way. The the front and back covers of your book communicate benefits to readers and sales to bookstore owners, managers, and distributors.

Book cover design specialists Kathi Dunn and Ron Hobart will discuss what authors need to know about book cover design. You'll learn:

* Characteristics of successful book covers * Copy ideas for front and back covers * How to communicate your book's most important benefit * What you can do yourself and where you can go for help

Dunn Design specializes in book cover design for authors, publishers, and self-publishers.

The interview takes place Friday, February 8, at 1:00 PM. Reserve your place today.

Copywriting tips for authors and publishers: Interview with Ben Hart, $500,000,000 copywriter

Feb 15, 2008

Attend an exclusive Published & Profitable interview with Ben Hart, whose letters, ads, and websites have generated over $500,000,000 in sales during the past few years.

Learn the secrets of Ben's success, and how you can learn from his accomplishments.

Roger C. Parker will be talking to Ben Hart on Friday, February 15th, at 11:00 AM EST. Reserve your place today!

Interview: Podcasting techniques for authors

Feb 29, 2008

Published & Profitable members and friends are invited to a special interview on book marketing with podcasts and interviews for authors with Yvonne Perry.

Yvonne publishes the popular Writers in the Sky blog and podcast interview series. Her interviews explore the writing process as revealed by interviews with a wide range of authors and publishing professionals.

Find out how you, too, can profit from podcast marketing. Learn how to plan and structure your interviews, choose the right guests, and select the right software for recording.

The telephone interview takes place Friday, February 29, 2008, at 11:00 AM EST.

Search Engine Optimization with Jerry West

Mar 05, 2008

Published & Profitable members and friends are invited to attend, as my guest, my Guerrilla Marketing Association interview with Jerry West.

Jerry West is the publisher of the SEO Revolution Newsletter and an adviser to dozens of Fortune 500 corporations.

Members and friends interested in attending are invited to contact roger@publishedandprofitable.com.

Q&A with David Hancock, founder of Morgan-James Publishing

Mar 12, 2008

On a space-available basis, Published & Profitable friends and members are invited to join the Guerrilla Marketing Association for a interview with David Hancock, the founder of one America's fastest growing publishers.

The interview takes place Wednesday, March 12, between 7:00 PM and 8:00 PM EST.

To attend, contact Roger@publishedandprofitable.com.

INTERVIEW: Meet Michael Nolan, nonfiction editor

Mar 14, 2008

Michael Nolan is the forward-thinking editor responsible for many recent thought-provoking books, like Gar Reynold's Presentation Zen.

Learn what editors at major publishers like New Rider's look for in the books they accept for publication.

Discover Manga before everyone else does!

Mar 19, 2008

Manga may be the next step big step in business and print communications.

Learn about it when I host the next Guerrilla Marketing Association call and interview Will Reed, from Tokyo.

Manga communicates complex stories, with emotional content, to be communicated in a powerful new way. Manga reflects Will Reed's blending of East and West.

Already, Manga format business books have begun to appear.

Contact roger@publishedandprofitable.com for details about attending this call on Wednesday, March 19, 2008, 7:00 PM to 8:00 PM EST

INTERVIEW: John Kremer on book marketing success

Mar 21, 2008

John Kremer is a leading authority on book marketing. He's the author of numerous books and newsletters, including his famous "must read" book, 1001 Ways to Market Your Book.

Find out how the book marketing landscape has changed, and what you can do to take advantage of it.

INTERVIEW: Garr Reynolds, Presentation Zen

Mar 25, 2008

Join Published & Profitable friends and members as I interview Garr Reynolds, the author of the best-selling Presentation Zen.

The interview takes place Tuesday, March 25, at 8 PM EST.

Learn how Garr Reynolds, an American living in Tokyo, broke the mold for conventional presentation books...and the lessons you can learn from his success.

Rick Frishman's Author 101 to quiz Roger about choosing the right title for your book

Mar 26, 2008

Teleseminar interview March 26, 2008, 8-9pm EST

Brian Feinblum from Author 101 will interview me on the essential characteristics of a successful title, asking questions like:

Is there a "formula" for successful nonfiction book titles?

What is the single most important element that in a non-fiction book title?

How important is the length of a book title to a book's success?

How can authors test market their book titles before their book appears?

To attend

Call: 712 338 8100

PIN: 222089#